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Programme Director
The Acting Head of Department, Mr S’busiso Myeza
The Chief Convention Bureau Officer, Mr James Seymour
The Head of Ministry, Mr Kwazi Mshengu
Members of the media
We would like start by thanking each and every one of you for responding so positively to our invitation to this morning’s press briefing wherein we seek to update you on key developments which we feel augur well for the economic fortunes of the province of KwaZulu-Natal.
Ladies and gentlemen, over this past week, in my capacity as the MEC for Economic Development, Tourism and Environmental Affairs but also the leader of government business, I attended the 47th World Economic Forum (WEF) where world leaders and business leaders gathered with the common purpose of finding solutions to the challenges facing the global community today and to chart a new path for inclusive, global economic development.
Noteworthy in this regard is that the province of KwaZulu-Natal was the only province invited to join the national delegation which comprised government ministers, captains of industry, leaders of civil society and senior public officials. The South African delegation was led by the Deputy President of the Republic.
Indeed, while the theme for the 47th instalment of the WEF was “Responsive and Responsible Leadership”, and, by and large, centred around the Fourth Industrial Revolution and what the advent of the rapid advancements in technology mean for the rest of the world, our participation as KwaZulu-Natal at that global showpiece was premised, in the main, on what lessons we could derive in order to respond to the social and economic challenges facing our province. Moreover, we also sought to ensure that we leverage on whatever economic growth and development opportunities that we could identify, not onlyfor the benefit of KwaZulu-Natal but also the country and indeed the entire African continent.
Ladies and gentlemen of the media, as a province we recognise investment attraction and retention to be critical pillars of our strategy for accelerated and inclusive economic development. Thus, for us, the attraction of foreign direct investment is a viable strategy for growing the economy and for solving such challenges as unemployment, the acquisition of skills and technology transfer.
In this regard, our attendance of the WEF platform was also premised on the need to enhance our prospects asa province to attract much-needed investments and promote trade between ourselves and other countries.

It was also about engaging in conversations with global political and business leaders with a view to gleaning the latest approaches in terms of the trajectory of world development. However, of critical importance for us, it was to create awareness and garner support for the upcoming WEF Africa which will be hosted over three days in Durban from 3-5 May, 2017.
Our hosting of the 2017 WEF Africameeting is the principal reason why we have called you here today. In this regard, we want to state that the province will be hosting the upcoming edition of WEF Africa on behalf of South Africa. At the national government level, Treasury, working closely with the Presidency, is leading South Africa. As such, we are the host province and Durban is the host city.

The reason we have lobbied for WEF Africa to come to Durban is precisely because
of its immense potential to enhance the brand equity of both the City and KKwaZulu-Natall.

The estimated direct impact of hosting this event on KwaZulu-Natal will be at least R64mn, with a total impact of some R155 million. The estimated job years that will be sustained or generated as a result of this ground-breaking event will be at least 512. In order to give the event a distinctly KwaZulu-Natal feel, we will be hosting a build-up programme whose aim is to create awareness and hype around the event but also to ensure that local stakeholders are able to participate and, to a certain extent, input into the WEF Africa programme. The actual details and shape of the activation programme will be unveiled after it has been presented and endorsed by relevant stakeholders including the provincial executive council and partner departments with whom we are hosting this event.

You will appreciate media colleagues that the hosting of conferences and conventionssuch as WEF Africa has what we call direct and indirect impacts.Therefore, when we speak of direct impacts we are referring to those activities that are closely aligned with hosting MICE and their contribution to the province’s GDP. These could be receipts generated by hotels, tour operators, travel agents and restaurants.

The indirect impacts would of course be due to expenditure of participants and promoters of conventions and the job creation opportunities that come about.Thus, the direct impact of business events in KwaZulu-Natal alone for this financial year is expected to be as much as R450million with a total macro-economic impact of about R1bn.

Over and above this estimation, we expect that, over next three years, the total direct impact from our Meetings, Incentives, Conventions and Exhibitions (MICE) to be in the region of R1.1 billion which would translate into an estimated R2.2 billion in macro-economic impact. But, beyond hosting WEF Africa, our MICE strategy for 2017 and beyond attracted the following key events in which the Durban KwaZulu-Natal Convention Bureau will be actively involved in:

Quantum Machine Learning Summer School – 2017
International January 22 – February 4, 2017 80 3 6 24 University of KwaZulu-Natal
Cosmology on Safari 2017.
February 2017 100 1 2 18 University of KwaZulu-Natal
7 - 9 March 2017 450 5.8 14 48 Department of Health
PAN African Health Tourism Congress
30 – 31 March 2017 500 6.4 16 51.2 DEDTEA, Dept. of Health, UMhlathuze Municipality
Afriwater 22 -24 March 2017 800 8 19 64 KZN COGTA, National Department of Water and Sanitation
NAACAM (South African automotive component and related manufacturing) Show 5 – 7 April 2017 155 Exhibitors
Approximately 620 individuals manning the stands
Estimate 2500 visitors

500 delegates – high level – 2 National Ministers, Executive Mayor, MEC, CEOs of most of the
assemblers (Nissan, VWSA etc) and CEOs and directors of most Tier 1s.

There is a Buyer / Supplier meeting Programme and a high level Networking Cocktail Function
as well as a Learning Tour. 6 15 48 NAACAM
Trade and Investment KwaZulu-Natal
Durban Chamber
World Economic Forum Africa.
3 – 5 May 2017 5000 64 155 512 Treasury, Office of the Premier, Trade & Investment KZN
INDABA Tourism Trade Show 16 -18 May 2017 1,049 exhibiting companies
1531 buyers
+/- 13000 individuals 150 488 SAT
Tourism KwaZulu-Natal
Durban Tourism
Durban ICC
Digitize Africa 18 – 20 April 2017 1000 9 23 23 Office of the Premier
69th World News Media Congress 7 – 9 June 2017 1000 13 31 104 WAN-IFRA
Premier’s Office
KZN Communicators Forum
eThekwini PR
Other KZN Universities
2017 3rd International Whale Watching Summit and 2nd Whale Heritage Sites Summit. 24-29th
June 2017 300 4 9 32 KZN Sharks Board
Ezemvelo KZN Wildlife
Coastal DMs
Southern African TB Conference and Aids Conference 2017 23 – 26 July 2017 3000 29 70 232 Foundation for Professional Development
KZN AIDS Council
Southern African Society for Cataract and Refractive Surgery (SASCRS) 26 – 30 July 2017 SASCRS
KZN Department of Health
The 2017 International Association Of African American Studies Conference 31 July - 3 August 2017 500 8 19 64 KZN Department of Education
Xth International Forum on Elite Sport
23 – 26 August 2017 200 3 8 24 Dept. of Sports & Recreation, EDTEA;
Prime Sports Development Trust

Loeries Creative Week 17 – 20 August 2017 16,000 70 169 552 EDTEA
KZN Film Commission
Keystone – Corporate Health Meeting 10 – 15 September 2017 150 3 7 176 Keystone
PAN African Psychology Congress 18 - 23 September, 2017. 1000 22 54 176 KZN Department of Social Development,
Psychology Association of South Africa
Retirement Funds Conference 9 – 12 September 2017 1,500 19 47 152 The Institute of Retirement Funds (IRF)
Africa Ports Evolution 2017 17 – 20 October 2017 250 3 8 24 Hypenica (Pty) Ltd
eThekwini Mayor’s Office
International Federation of Clinical Chemistry World Lab Oct 22 - 25, 2017 4000 51 125 408 International Federation of Clinical Chemistry
4th International STEMfest 04 – 07 Sept 2017 3000 delegates and over
10000 learners 39 93 312 Department of Education, DEDTEA, Moses Kotane
2017 Congress of Building and Wood Workers International –BWl. December 700 9 122 72 BWI
Premiers Office
TOC Africa –Middle East Conference & Exhibition 05 -06 December 2017 1000 6 16 48 EDTEA
1st Annual Africa Forum on Quality and Safety in Healthcare 19 – 21 February 2018 1000 16 39 128 Institute of Healthcare Improvement;
KZN Department of Health
International Association of Impact Assessment 14 -21 May 2018 900 23 55 184 South African affiliate International Association of Impact Assessment South Africa (IAIAsa)
3rd International Children’s Palliative Care Network last week of May, 2018, 4 days 450 6 14 48 International Children’s Palliative Care Network
Southern African TB Conference and Aids Conference 2018 July 2018 3000 29 70 232 Foundation for Professional Development
KZN AIDS Council
African Conference on the Digital Commons (IDLELO) 2018. August 2018 200 3 6 24 IDLELO
Biennial Congress of the International Federation of Photographic Art -FIAP-2018. August 220 6 14 48 South African Photographic Society
2018 International Association of Prosecutors (IAP) Conference 7 -23 September 2018 500 19 47 152 National Prosecuting Authority
International Fellowship Of Evangelical Students (IFES) World Assembly July 2019 650 10 25 80 OSIBA Management
The World Forum for Foreign Direct Investment 2019. 2019 320 4 10 32 Trade and Investment KwaZulu-Natal
World Congress on Drowning Prevention 2019 October/ November 2019 462 7 18 56 Lifesaving South Africa
Southern African TB Conference and Aids Conference 2019 July 2019 3000 29 70 232 Foundation for Professional Development
KZN AIDS Council

Further, it is important to be aware of the fact that in terms of International Congress and Convention Association accredited meetings, Durban is rated as the second most important business event destination in Africa, ahead of such cities as Johannesburg, Cairo and Nairobi.
We want to again emphasise the point that our government, as a critical player in the MICE attraction value chain, continues to inject money, provide support and ensure that it provides the necessary world class infrastructure in order to ensure that we attract coveted conferences and conventions into this province.

It follows therefore that in return we expect the tourism sector, which benefits the most from the receipts accrued in MICE, to also be representative of the true racial demographics of the province. Defined from the perspective of our radical economic transformation agenda, this means that we expect Black Africans in general and the youth and women in particular to hold a discernible stake as hoteliers and B&B operators in the tourism sector.

To this end, we have tasked the KZNCB to conduct a preliminary study of the impact of hosting these meetings and congresses on the transformation of the MICE sector of our tourism. Second, from the work that will be done, we expect recommendations whose ultimate aim is to get emerging, black-owned and small tourism businesses to participate and benefit meaningfully from the MICE sector. This work should have been completed by the end of March 2017.

As we conclude, we would like to reiterate our view that Durban, KwaZulu-Natal, and South Africa are ready to take WEF Africa to new heights both in terms of logistical arrangements but also in terms of the content and the outcomes of this important gathering.

I thank you
Sihle Zikalala, MPP
MEC for Economic Development, Tourism and Environmental Affairs

Environmental Affairs

For more information please contact Siyabonga Maphumulo on 082 330 5132

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